One-time $27 • Instant access • 7-day guarantee
The Break-Even Rate Calculator
Stop Guessing What to Charge. Know Your Number.
A clear, defensible hourly rate built on your actual costs - not what someone else charged, not what felt safe, not what you thought the market would bear.
3
tools, one clear rate
1
afternoon to done
7
day money-back guarantee
Sound familiar?
You’ve been pricing by vibes. Let’s fix that.
01
You picked a number that “felt right” and have been wondering ever since if it’s actually enough.
02
You’ve raised your rates but have no real framework behind the increase
03
You’re not sure if you’re covering your costs, let alone building toward profit
04
Every time you quote a project, there’s a quiet voice asking: “Am I undercharging again?”
Overwhelmed doesn’t mean incapable - it just means you need the right tool for the job.
What’s included
Three things. One clear number.
Everything you need to calculate, understand, and confidently use your break-even hourly rate.
The full toolkit, at a glance
01
The Template
The Break-Even Rate Calculator Spreadsheet
A clean, duplicatable Google Sheet that walks you through labour costs, asset replacement, home/vehicle business use, and operating costs - then spits out your recommended rate. Fill it in once per client engagement and have a defensible number every time.
02
The Walkthrough
Step-by-Step Overview Video
A guided video walkthrough of every tab: What to enter, why it matters, and how to read the summary output. Built for the founder who wants to understand the math, not just trust it blindly.
03
Your AI Guide
Custom Pricing AI Coach - for Claude and ChatGPT
A coaching-style AI built using the video transcript and common FAQs, and you get everything you need to set it up in either Claude or ChatGPT, with instructions for both. Ask it questions, run scenarios, and get help interpreting your output without waiting on anyone. Think of it as having Ashley in your corner at 11pm when you’re staring at the numbers.
The process
From download to confident pricing in an afternoon.
Step 1
Grab your numbers
Pull together your business expenses, home/vehicle use estimates, and how many billable hours you want to work per year.
Step 2
Fill in the tabs
Work through each tab in the spreadsheet. It’s designed to be clear and guided, not overwhelming.
Step 3
Add your profit goal
Plug in your desired profit margin on the summary tab and watch your break-even rate populate.
Step 4
Price with clarity
Use your new rate to set project pricing, revisit your packages, or finally answer “am I charging enough?” with a real yes.
“When Ashley walked me through my real costs and we landed on my rate, it wasn’t scary - it was a relief. It confirmed what I’d always suspected but could never prove with actual numbers.”
“Watching the math come together for a day rate made me realize the price wasn’t crazy at all - it reflects 20 years of skill and experience I’d been undervaluing. It just made sense.”
Alex N.
Is this for you?
Built for founders who are ready to back themselves with data.
If you’re in the early-to-mid six figures and tired of guessing, this was made for you.
Yes, this is you
- Service-based business owner
- US or Canadian-based
- Building toward sustainable profit
- Done pricing "by feel"
Not quite the right fit
- Product-based businesses
- Looking for tax/accounting advice
- Need full financial consulting
- Want someone else to do this for you
The behind the scenes architect
Ashley Harrison
Certified Director of Operations and Online Business Manager, strategist, and the person your business calls when the backend is a mess and growth feels stuck. Ashley works with female founders in the six-figure range who’ve outgrown DIY and are ready for real operational clarity.
This calculator came out of a simple frustration: watching smart, capable women undercharge because they never had a structured way to figure out what “enough” actually looks like.
I'm readyKnow your number today
One afternoon. One rate you can defend (even if just to yourself).
Everything in the toolkit
01
The Pricing Calculator Spreadsheet
Guided Google Sheet - labour, assets, overhead → your rate
02
Step-by-Step Walkthrough Video
Every tab explained, so you understand the math - not just trust it.
03
Custom Pricing AI Coach
For Claude and ChatGPT - run scenarios and interpret your output anytime.
Questions
Before you buy.
Three things: the Pricing Calculator Spreadsheet (a guided Google Sheet), a step-by-step walkthrough video that explains every tab, and a Custom Pricing AI Coach that acts as your pricing sounding board - built for both Claude and ChatGPT. It’s a one-time payment with instant access, and it’s yours to keep.
No. The sheet is duplicatable and guided - you just fill in the tabs in order. The walkthrough video explains what to enter and why in plain language, and the Custom Pricing AI Coach is there whenever you get stuck.
No. It’s a one-time $27. No recurring charges, no hidden tiers, no required upsells. You buy it once and keep everything.
You’re covered by the 7-Day Know-Your-Number Guarantee. Work through it, and if you don’t walk away with a rate you feel confident charging, email within 7 days for a full refund. No forms, no guilt trip.
It’s built for US or Canadian-based service businesses, so the examples and assumptions are oriented that way. The underlying method works anywhere, but a few inputs are tailored to those regions.
This is designed for service-based businesses that price their time. Product-based businesses and anyone looking for tax, accounting, or full financial consulting won’t get the most out of it.
You get the assets to build it in either tool - one set for a Claude project and one for a ChatGPT project - along with step-by-step instructions for setting it up. Takes a few minutes, and a free account on either platform works fine. Once it’s running, ask it questions, run pricing scenarios, and get help interpreting your spreadsheet output any time of day.
Most founders go from download to a confident, defensible rate in a single afternoon. You can move faster or slower - the tools are yours to revisit whenever your costs change.
