Case studies
What it looks like when the backend finally works.
Long-term partnerships, in the founders’ own words and numbers.
the fertility activation method
what was at stake
$30k/mo.
In paid traffic feeding a single evergreen funnel, every month, without pause.
From broken trust to a high-functioning business she could rely on.
After two failed working relationships with operations experts, Heidi needed a partner she could hand outcomes to, not just tasks – with thousands a month in ad spend on the line.
Citrus COACHING
the result
5-figures
A single client invoice sent three years after a six-week trial.
From scattered to scalable: 8 cohorts & counting
A three-year partnership that turned a business built entirely in someone’s head into a scalable, systemized operation.
Friday Marketing
the result
4 wks
To full stabilization, after twelve years of process left with one departing employee.
From Firefighting to Freedom: Stabilizing Debra’s Business after Betrayal
A twelve-year marketing consultancy lost the one person who knew how it ran. Poor documentation, no handover, active client projects mid-stream.
The spark your story lab
the result
1 book
Written, once the backend stopped being hers to carry.
The Book Nicole Almost Didn’t Write: a three-year partnership, one finished book
A neurodivergent creative founder, buried in the business she built. Everything moved out of Notion and into a workspace a team could run.
Want your business in the next one?
Start with a 30-minute discovery call. No pressure, no prep needed – just a real conversation to see if we click.
